After running retail operations at Costco for 25 years, Invictus “Team Mom” Karen Martin knows how to drive sales for gyms. It’s why retail revenue tripled in her first year at Invictus.

“I’ve been in this 15 years and Goat Tape is the only tape we’ve ever carried. It’s not just their investment in quality tape for athletes, but they consistently bring us into the process for development and design. We’re profoundly appreciative of their partnership and their help in giving our athletes what they need to perform and protect themselves.”